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News about The Downtown Music Project (Formerly Friday Night Sessions – Rolando Marin – Creator/Organizer)

Rolando Marin describes these shows/events as an opportunity to see SXSW (South by Southwest) performers with out having to fly to Austin. Catch a show by a future Coachella performer before they make it big. Recently, local bands like the Airborne Toxic Event and Silversun Pickups went from playing small local venues to sold-out arenas worldwide. Indie music is to Los Angeles today what grunge music was to Seattle in the 90’s. There’s an abundance of local talent and its thrilling to see these bands evolve and succeed.

Flavorpill Describes the event: “If there is such a thing as a formula to LA’s culture of the moment, it might look like this: warm nights + outdoor venues + free tickets + local buzz bands. Friday Night Sessions takes over Downtown’s Cal Plaza once a month and brings you what they like to call “pre-Coachella” next-big-thing lineups, and they’ve got a pretty good track record to back that up.”

Los Angeles Downtown News says: “DOWNTOWN LOS ANGELES – If you want to catch a few bands before they get big, check out the free concerts at California Plaza in Downtown Los Angeles”

Other notable mentions include: LA Weekly, LA Times, KCET, About.com, nbc.com, wiredla.com, OC Register, YELP, Metro, Press Telegram, LAIST, BuzzbandsLA and many more.

To sponsor the Downtown Music Project
First, fill out the form below and attach your company logo.
Second, submit sponsorship via paypal:

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For additional help please call 213.434.7944 or email rolando@downtownmusicproject.com

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